A Cut Above the Rest: Blue Nile™ has an on-line choice of incredible Engagement Rings & Jewelry

A Cut Above the Rest: Blue Nile™ has an on-line choice of incredible Engagement Rings & Jewelry

The brief Version: Picking out a wedding ring is a weighty job, but some cutting-edge sources can people set things right the 1st time. Blue Nile, society’s biggest web store of diamonds, provides aided much more than 500,000 relationship proposals since 1999. Their diamond collection and academic material appeal to novice buyers seeking to wow their particular considerable other individuals with sparkly items of precious jewelry. Blue Nile ensures quality workmanship within their supply of over 150,000 diamonds and other gemstones. You’ll be able to create your very own band employing their interactive methods to choose the slice, shade, quality, concept, environment, and price you would like. Next time you’re contemplating proposing or offering a romantic gift to someone special, you’ll browse Blue Nile for amazing precious jewelry at an affordable price.


In 1998, Mark Vadon was on an objective to discover the perfect engagement ring for their girlfriend — the actual only real problem was actually the guy didn’t know any single thing about diamonds. The guy moved into a jewelry shop and very quickly found themselves experiencing doubtful about the employees members in addition to their blasé advice. He pointed out two rings that seemed just like him and asked the reason why there clearly was a $5,000 rate difference between them.

Product sales clerk beamed and mentioned just what mattered a lot more than the purchase price was actually the ring made him feel. To Mark’s analytical head, this is ludicrous. He moved out of the shop empty-handed and exasperated, but he was also determined for more information on wedding rings so the guy could realize exactly what he had been buying.

Mark, a Stanford-educated numbers cruncher, approached their ring-buying decision while he would an investigation task and went on the web to get the insights. He discovered a site known as online Diamonds, a retailer that provided informative information and guided tutorials about expensive diamonds to supplement their particular precious jewelry collection.

Because of this resource, Mark believed confident when purchasing a first-rate band online — for 1000s of dollars less than the bands he’d viewed at the shop.

He was so used through this consumer-friendly knowledge which he had gotten touching your website’s holder, Doug Williams, to talk about buying the company. They received upwards terms and conditions on a napkin over meal. By spring of 1999, Mark had raised significantly more than $6 million, sufficient to take-over Internet Diamonds, which he renamed Blue Nile. Now, website is the largest on line store of qualified expensive diamonds and fine jewelry, but they still prioritize buyer education most of all.

«Education may be the anchor of our organization,» commented Josh Holland, Director of Brand Experience. «we a customers-first mindset.»

If you like it and wish to put a ring onto it, you can rely on Blue Nile to help make the process much simpler by giving clear information, expert advice, and a great deal of independently-graded diamonds. The internet site’s ample sources stroll consumers through the essential traits of a diamond and provide easy-to-use tools to restrict your search for a stunning bit of jewelry.

«We try to guide individuals make best possible purchase yes it’s true for them,» Josh informed us. «We help customers find the right mix of features to increase their spending plan acquire  a beautiful diamond.»

Over 150,000 Diamonds Customizable towards resources & Taste

Any impressive offer begins with the diamond. You cannot get upon one leg with any old ring in the hand. With a listing greater than 150,000 diamonds, Blue Nile provides consumers no conclusion of engaging choices. In accordance with Josh, about 70% of Blue Nile’s income comes from engagement rings.

The internet site permits lovers to produce their very own rings from choosing the diamond to deciding on the setting. Initial, you’ll utilize quick slider resources to pick just the right form, rate, carat, cut, color, and clarity of your diamond. After that, you’ll select a setting, sorting by shade, cost, style, or fashion designer, to counterbalance the diamond. On Blue Nile, it requires a matter of minutes to set up a distinctive development.

Whether you are enamored by the sheen of gold or drawn to platinum’s durability, Blue Nile can help you narrow down many possibilities into one custom-made band.

Obtaining interested is actually a once-in-a-lifetime sorts of occasion, so a lot of people buying wedding rings are beginners, unsure of whateverare looking for and fresh to ring buying. Blue Nile’s staff gets the knowledge to instruct first-timers how to locate the diamond ring that matches perfectly.

Accessible, clear, and helpful, this jewelry retailer does not force clients into purchasing something outside their means. Because Blue Nile operates as an on-line shop, they will have notably much less overhead and will supply high quality diamonds at a fraction of the price tag you would see in a normal jewelry shop.

Besides an independently-graded GIA report, loads of item images reveal on-line consumers just what their particular jewellery will appear like out of each and every feasible perspective. Plus, the website offers a 360-degree movie view of any diamond through the Diamond Visualization Software. Utilizing sophisticated technology, Blue Nile magnifies the diamond and rotates the picture so customers can easily see every detail.

«You get a holistic sense of just what diamond appears to be, as well as the visual is spectacular,» Josh told united states. «since it is so magnified that it is even better than keeping it in your hand.»

Skilled Jewelers show you wise Ring-Buying Practices

The degree area on Blue Nile’s site encourages you to definitely come to be a professional in diamonds. Their in-depth jewelry instructions cover from locating your own (or your bbw milf partner‘s) band size to picking out the diamond traits foremost for your requirements. You can study more about metals, gemstones, pearls, marriage rings, and various other precious jewelry and.

«actually somewhat bit of research can go a long way,» Josh mentioned. By recognizing why is a diamond basically expensive, buyers can focus on what they need within jewellery and save cash through smarter purchasing.

«My personal fiancé and I performed plenty of investigation, therefore all paid down when we watched the band. Blue Nile is really fantastic!» — Manjari, a satisfied consumer from Irving, Colorado

Blue Nile provides detailed sources so first-timers makes updated choices regarding their diamond’s carat, quality, color, and various other facets. The specialist group does not work properly on payment and genuinely tries to support free of charge buying guidelines. In regards to diamond carat body weight, as an instance, their unique professionals suggest «to optimize your financial budget, consider buying a diamond which slightly below the perfect carat body weight.»

Associates whatsoever quantities of the firm often get an individual fascination with clients. «One of my personal favorite tales,» Josh informed you, «is all of our jewelers jot down title regarding the buyer associated with ring they truly are doing therefore it is not simply a ring in their eyes.»

Every Policy & warranty Puts the client’s requirements First

Oftentimes, purchasing a diamond suggests generating a lifelong devotion, so it’s crucial that you pick a honest merchant so that the right fit. Blue Nile guarantees fulfillment through a lot of customer-first guidelines. For instance, the business tends to make a 30-day money-back promise on returns for several their jewelry.

«high quality and quality is paramount to all of us,» Josh said. «We make sure that the ring is strictly great earlier fades the doorway, therefore we stand behind that really work with a no-questions-asked return policy.»

Blue Nile supplies free resizings and cleanings throughout first year after purchasing a tailored gemstone. Plus, customers enjoy forever diamond improvement program as long as they actually should replace their diamond with a more recent, more pricey diamond.

Should you want to in fact see Blue Nile’s jewellery on your own, you might get a webroom area towards you. In stores across the country, consumers can consult with knowledgeable jewelers and in actual fact deal with Blue Nile’s precious jewelry. The webroom’s precious jewelry is actually for show just, but you can utilize their unique iPad to put your order, if you prefer. Blue Nile’s physical areas tend to be a no-pressure environment where browsers are introducing look at and feel their own precious jewelry.

«There’s little danger,» Josh explained. «we realize the intrinsic value of just what our jewellery often means to a person, and that’s a responsibility we simply take very seriously.»

Unlike most jewelry vendors, Blue Nile motivates evaluation shopping. Actually, they recommend being able to access their site in your mobile device during a jewelry store to perform a side-by-side comparison of prices in real time. This empowers you to receive the greatest price in-store an internet-based.

Relating to Blue Nile’s cost fit warranty, «if you discover a comparable GIA-graded diamond at a lesser rate,» they will complement the cost. Simply phone 1-888-565-7641 to make your own claim free-of-charge. With uncompromising craftsmanship and unbeatable rates, Blue Nile assures satisfaction on every sale.

Blue Nile: assisting you Find Your Diamond during the Rough

We’ve all heard diamonds tend to be a girl’s companion, but, for all you fellas out there, expensive diamonds maybe your own friend, as well, if you take the time to know the thing that makes them glow. Blue Nile Founder Mark Vadon found out directly how intimidating it could be to choose an engagement ring. So, the guy demonstrated an easier option to inform individual about diamond pricing, now you can aquire your chosen ring online for a portion of the price tag.

Designed to last, Blue Nile supplies affordable and strikingly gorgeous diamonds in many different shades, slices, and designs. From one-of-a-kind engagement bands to elegant romantic days celebration pendants, their extensive collection of jewelry contributes worth to your unique minutes.

Blue Nile backs the standard of their particular diamonds with customer-first policies and higher level custom tools. Should you want to show anyone you love just how much he/she way to you, getting a diamond, pearl, or gemstone can easily do the trick. Using Blue Nile’s purchasing tips, involved partners can figure out how to spend less on their particular wedding or marriage rings so that they have more to invest about vacation!

«you can aquire an engagement ring in a very modern way through Blue Nile. It’s not necessary to exercise the old method any longer,» Josh said. «We would like to show men and women to buy like specialists, using all of our guidelines receive the cost they need without decreasing high quality.»

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